Primetime Products

Firefighter swag designed for firefighters, by firefighters.

Launch Date: April 2017
Project Duration: 5 weeks
Details: Design, development, e-commerce, photography, copywriting, seo, branding.

Project Overview

This was the third project that I worked on with this client. Primetime Products was developed by two retired fire captains. It’s the result of passion, decades of experience, and a yearning to give back.

These two gentlemen wanted to create a simple user experience, high-quality visuals, and an e-commerce system that was scalable and mobile-friendly.


I’ve been blessed to know people who have that extra “something” that makes them unique. Patrick has that extra “something.”

JimRetired Phoenix Fire Captain
The Entrepreneur Authority